Luna Boston 0 Tips
Neighborhood: Back Bay
Tags: Women's Accessories
Luna Boston was first imagined in the spring of 2003, somewhere between New York and Boston, as founder Sarah Johnson returned from a particularly successful shopping trip in SoHo. She'd purchased three unique handbags at a handbag boutique and began to realize that no such store existed in Boston, despite its vibrant shopping community. Sarah's long-held entrepreneurial aspirations were awakened - and Luna Boston was born. Upon further research, Sarah confirmed her instincts – this was a niche just waiting to be filled - and she discovered that a similar void also existed in the online shopping community.
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